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Tag Archives: website

The Basics For An Association Web Site

If a brand new statewide association came to me and asked me: “What are the basics we should want in our web site release?” The first thing I would do is refocus their attention. Don’t just focus on your web site release, but your organization’s web presence, and they are different things. A web site […]


Be the Customer

I just read about some local government official bragging that their website didn’t cost anything because a resident built it for them and will maintain it for them, for free. I have some words of advice for any real organization wishing to have a web site: Be The Customer. By that, I mean, you should […]

Kessler Freedman, Inc.