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In our business, threads are woven together intricately...
Creating a strong product that can hold everything together.
We’re not talking about rope.
We’re talking about web sites.

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Email Matters »

We’re pretty sure we’ve said this before. We’re pretty sure that it is fairly self-evident as well. But we’re also sure that using email in coordination with your web site is your MOST CONTROLLABLE method of promoting your web site. It is both art and science, so in order to do it well, you must commit to it, both in terms of delivery and in terms of measurement.

WordPress Updates: They Gotta Get Done »

One area of labor for any WordPress web designer/developer that has continuing responsibility for the website is the management of WordPress and WordPress plugin updates.

Biggest Eye(s) of the Beholder(s) (BEOTB) »

There are many factors that go into the redesign of a web site: functionality, priority, user preferences, traffic values, ease of use, and a lot more. One that doesn’t get a lot of discussion is quite simple, and what we call: Biggest Eye(s) of the Beholder(s) (BEOTB)

About KFI

We’re a full-service web development agency.  We’re based in Central Pennsylvania, and we’ve been in the web development business since the mid 1990s.

We approach web design and development to better develop an organization’s online community – enhancing strategies to help organizations grow. We work with associations, non-profit organizations, government units, association management companies, public interest groups and small businesses for just that purpose – to help those organizations better serve their communities online.

Have a question?  Feel free to ask.

Kessler Freedman, Inc.