Skip to content

Category Archives: For Everyone

What is the most important page on your site?

We find the Thank You For Contacting Us page to be one of the most important pages on our site.

READ MORE »

Why do we do annual web site contracts?

Why do we do annual contracts?
The answer is simple: we want to stay in business.

READ MORE »

Budgeting for Your Web Site

A good way to plan for the future of your web site is to start building an annual budget for it. Publications have budgets. Ad campaigns have budgets. A budget isn’t just a dollar amount thrown down on a spreadsheet, but it is a plan of what it will cost to do what you want to do.

READ MORE »

Bad RFPs Will Greatly Reduce Your Web Site Proposal Responses

One of the tells of how well a prospective client actually understands the web is the amount of time they give for various deadlines in their web site RFP.

READ MORE »

Have You Noticed the U.S. Mail Service Volume Is Slowing?

We think other organizations might benefit from trying to use the mail to drive web traffic – if you can target appropriately.

READ MORE »
Kessler Freedman, Inc.