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Monthly Archives: April 2015

Using Google AdWords

There’s only two advertising channels we keep coming back to for our business: Google AdWords and Direct Mail Advertising To OUR developed list.

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From Russia, With Disinterest

In the first 100 days of 2015, we have had an increase on our kesslerfreedman.com traffic of visits from Russia. How much? A staggering 6,260.00% increase over the first 100 days of 2014. This isn’t good news for us.

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Those Pesky Membership Fields in Wild Apricot

For those who are now using Wild Apricot and are preparing to import your contact or membership data, we have one recommendation:

Map out each field first for use and visibility.

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Kessler Freedman, Inc.