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The Thanksgiving Web Traffic Lull

Now this is a generality, of course…

Just for reference for those who have not been tracking their web site traffic: for sites that are generally equal in effort in October and November and do not have a seasonal attraction in November or October, we almost always see about a drop in unique visitors to those sites in November. Quite often in the 20-30% range.

Kessler Freedman, Inc.