Tag Archives: online advertising

24
Apr

Advertising on Client Sites

We’ll be contacting some of our clients about advertising on their site, for a month or two at a time, over the course of the next six months.
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11
Apr

Analytics

One of our 2012 business goals is to help our clients review more often, and understand better, their Google Analytics report.
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9
Nov

Banner Advertising: ClixTrac

We began using ClixTrac to serve banner ads for a client site earlier this year.  You can find the service here. ClixTrac is pretty easy to use and to set up. There’s a free version and paid subscription versions, I …
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31
Oct

Some Observations Regarding Associations Offering Online Advertising Opportunities

One of the common things I see on state association web sites that are selling online advertising is the flat rate price for a period of time.
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5
Oct

Update on LinkedIn Advertising

An update on our LinkedIn Advertising efforts. Finding ways to improve impressions, still working on ways to improve clickthrus.
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19
Sep

Now Tinkering with LinkedIn Advertising

We’re testing out LinkedIn advertising. This is a brief description of setting up the account.
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5
Jul

One Month of Facebook Advertising Results

So far I can say this about our Facebook advertising efforts – it hasn’t cost much. We budget $50 “campaigns” that last a month, and we pay by the clickthru. We get thousands of impression “views”. In the past 28 …
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27
Jun

After One Month Plus of Trying Facebook Advertising

We’ve been trying a limited campaign -$50 worth of clickthrus – for our business advertising on Facebook since mid-May. We’re still early in the learning curve, I believe – or maybe it’s just hope, based on our results. But I …
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